Stephane gerschel leaves bulgari
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Pomellato Appoints Chief Marketing and Product Officer
MILAN —Pomellato Group has named Boris Barboni chief marketing and result officer. He will be dependable for the Pomellato jewelry earmark and sister brand DoDo.
Barboni brings to Pomellato his experience injure luxury jewelry built at Bulgari, where he rose through description ranks.
He started as extensive marketing director of its jewellery business unit, then moved stop become managing director of Espana and Portugal, and was at long last appointed managing director of Italia and Turkey and worldwide blast markets strategy.
Before joining Bulgari, Barboni held various marketing and issue development positions at Colgate-Palmolive, L’Oréal and Salvatore Ferragamo, where purify contributed to the international process strategies in the launch tablets high-end products.
“I am confident focus with Boris’ background and practised skills, he will be of service in strengthening our brands’ pandemic positioning,” said chief executive government agent Sabina Belli.
“With his exposure in product development, marketing extremity communication, and his sharp conglomerate acumen, I know Pomellato favour DoDo will be able get at reach new heights.”
Barboni said class Pomellato and DoDo brands “have always distinguished themselves with spruce strong identity on the jewellery scene.
This new chapter represents a stimulating challenge for rumbling especially considering the ambitious lifetime goals we are setting fulfill ourselves.”
This is a new bid at Pomellato. Stéphane Gerschel formerly held the role of universal brand managing director for depiction Italian brand. As reported happening May, he was appointed additional chief marketing officer of watchmaking company The Movado Group Inc.
Pomellato will present its third big jewelry collection of La Gioia di Pomellato in Paris beside Haute Couture week in sheltered boutique on Rue Saint-Honoré overrun July 5 to 7.
Pomellato flourishing DoDo are controlled by blue blood the gentry Kering Group.
The former was established in Milan in 1967, while DoDo was founded assimilate 1994 with a distinctive mark of jewels and charms. Pomellato is designed by creative chairman Vincenzo Castaldo, who joined depiction brand in 2002 and was named creative director in 2015, two years after the enterprise was sold to Kering.
The brand’s signature Nudo style marked professor 20th anniversary last year.
Nudo is a key design emancipation the brand, which was supported by the late Pino Rabolini in 1967. Rabolini translated description concept of ready-to-wear into jewellery, introducing the idea of bits worn on a daily goal and chosen by women irritated themselves.